During my time at Creative Others, I collaborated on a comprehensive advertising campaign for KidSport's Community Equipment Grant and Individual Sports Grant. This campaign aimed to raise awareness and increase participation in programs that support kids in need of sports equipment and registration assistance. The project involved a multi-faceted approach, including social media efforts, targeted paid campaigns, email outreach, and materials to support coaches applying for grants. Key deliverables included an annual report, posters, vertical banners, newspaper ads, and other printed collateral designed to amplify the campaign's message.
Social Posts
Building on KidSport’s existing branding, I created a concept that draws attention to the equipment kids in sport might be missing, such as a graphic volleyball in place of a real one.
Fall Social Posts
Fall Social Posts
Golf Tournament Social Posts
End of Year Report
Following the campaign, I was tasked with designing KidSport NWT’s End of Year Report, a data-driven publication that highlights community impact, financial achievements, and key events throughout the year.
